In 1972 I agonized over which seven-letter-including-spaces expression I wanted to say to everyone who saw my plate. I picked three cute sets and filled in the boxes. Just before sealing the envelope I had an inspiration: How about showing my disdain and flicking the attention away like a speck of dandruff? The Double Entendre would pay tribute to the Film School at USC, producer of Spielberg and Lucas, among others. Never thought the plate would be made: since the boxes were full, I put "FLICK U" on the top line of the top box. Lo! and behold! The not-so-plain brown envelope arrived and there you see it!